PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP KEPUASAN PELANGGAN POESPA SALON & SPA BEKASI BARAT

Penulis

  • Hotman Napitupulu Program Studi Manajemen FE Universitas Krisnadwipayana

DOI:

https://doi.org/10.35137/jei.v20i2.631

Kata Kunci:

Service quality, price, customer satisfaction

Abstrak

Service quality in this study has a positive and significant effect on customer satisfaction, so the first hypothesis put forward "allegedly a positive and significant influence on service quality on customer satisfaction" can be accepted.

Unduhan

Diterbitkan

2019-08-25

Terbitan

Vol 20 No 2 (2019): Jurnal Ekonomi dan Industri

Bagian

Artikel