DWI ARDIKA PRAYUDHA; NURIDIN. PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN MOBIL MITSUBISHI PADA PT. KRAMA YUDHA MOTORS AND MANFACTURING. Jurnal Manajemen Bisnis Krisnadwipayana, [S. l.], v. 6, n. 1, p. 15–26, 2018. Disponível em: https://jurnal.unkris.ac.id/index.php/jmbk/article/view/854. Acesso em: 4 jun. 2026.