SUBAGJA, Iwan Kurniawan. PELAKSANAAN STRATEGI BISNIS DAN PEMASARAN PT. BLUE BIRD, TBK. Jurnal Manajemen Bisnis Krisnadwipayana, [S. l.], v. 4, n. 3, p. 95–115, 2016. DOI: 10.35137/jmbk.v4i3.943. Disponível em: https://jurnal.unkris.ac.id/index.php/jmbk/article/view/943. Acesso em: 4 jun. 2026.